SWEDEN, September 12 /PeN/ – PeN has been helping flood victims in South Asia in reconnecting with their families by providing free messages and calls services.
Because of the heavy rains brought by the monsoon, millions of people in South Asia have lost their homes, and are getting ill. Diseases such as malaria and diarrhea are already on the rise. And unfortunately, more than 1,400 people have died.
There are approximately 41 million people affected across Bangladesh, Nepal, Indian states of Bihar, Uttar Pradesh, West Bengal, Assam, Gujarat, Rajasthan and Mumbai.
Aside from suffering from the physical loss and diseases, flood victims are also emotionally traumatized. That’s where PeN extends its services by providing more free calls and messages particularly in the affected areas.
“Sometimes, in order to feel better, you just need to know that somebody cares. Our current app users and total service usage in India, Nepal and Bangladesh have increased during this season, making PeN one of the most efficient ways to reconnect with families. We extended the low cost to almost free services because we know the dire need for this until, such time that the storm passes – literally and figuratively. And we intend to do the same, if there is a need to do so.”
– Charisma Quebral, PeN CMO
One of PeN’s core objectives is to be an instrument of communication for countries where there is limited internet connection.
The number of calls and messages serviced by PeN in South Asia increased by three times during the time of the flooding. The region is also considered the app’s major player with more than 250,000 users in that area alone.